{"id":4647,"date":"2022-05-26T02:39:55","date_gmt":"2022-05-26T02:39:55","guid":{"rendered":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/?p=4647"},"modified":"2022-06-21T06:15:15","modified_gmt":"2022-06-21T06:15:15","slug":"episode-11","status":"publish","type":"post","link":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-11\/","title":{"rendered":"Episode 11:  Legacy Leader on Voice: Tarzan Kay"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u201cMy writing is what I will leave behind and how I\u2019m able to make an impact in my business.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u2014<\/span><b>Tarzan Kay<\/b><span style=\"font-weight: 400;\">, Legacy Leader and E &#8211; mail Marketing Expert<\/span><\/p>\n<p><\/p>\n\n\n<p class=\"has-text-align-center\"><strong>LISTEN TO THE EPISODE BELOW<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n<p><iframe style=\"width: 100%; max-width: 900px; height: 35px; border: 0; overflow: hidden;\" src=\"https:\/\/podcasts.helloaudio.fm\/player?episodeId=ea91d2d4-5315-4d59-b548-4f0d5d170b2b&amp;code=EghvUBh78G&amp;simple=true\" height=\"35\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p><\/p>\n<p style=\"text-align: center;\"><em><strong><a href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2022\/06\/Legacy_Lounge_Season_1_Episode_11_Transcription.docx.pdf\">Read the full transcription<\/a><a href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2022\/05\/Legacy-Lounge-Podcast_Season-1_Episode-7_transcription.docx-1.pdf\">.<\/a><\/strong><\/em><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">What do we mean when we talk about your \u201cvoice\u201d? Is it different from your \u201cbrand voice\u201d? How do you find it? Most importantly, how can you use it in an ethical, authentic, and totally true &#8211; to &#8211; you way?<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">Luckily for us, Legacy Leader Tarzan Kay joined me in The Legacy Lounge to help answer all of these questions and more.&nbsp;<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">Tarzan and I go all the way back to 2016, when we were both just starting our businesses and in the same mastermind. Over six years, we have both experienced incredible growth and change in how we operate our business and how we use our voices to share our message with our audiences.&nbsp;<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s been so cool to witness Tarzan\u2019s evolution \u2014 she has quite a story to share.<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">Tarzan is an e-mail marketing expert and copywriting queen who is finding new ways of marketing that serve the many instead of just the few. Ways that don\u2019t leverage nail biting, FOMO, and made-up scarcity but instead allow for the possibility of joy, true connection and radical honesty.<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">She\u2019s done the work of finding her true voice for herself and her business, and she\u2019s ready to help us do the same\u2026and share tons of great advice on how to implement the most current and best e-mail marketing practices in your business.<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">We cover a lot of ground in this 30 &#8211; minute conversation, including:<\/span><\/p>\n<p><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How your e &#8211; mail and content copy can change lives<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How to be more conscious and avoid harmful tactics in your e &#8211; mail marketing and launch strategies<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tarzan\u2019s weekly e &#8211; mail copywriting process<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Why your e &#8211; mail list will make you more money than your social media followers any day of the week<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The difference between copywriting for e &#8211; mail marketing and social media marketing<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The benefits of a small subscriber list&nbsp;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Why it\u2019s critical that you actively and consistently nurture your subscriber list<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What to do if you\u2019ve ghosted your e &#8211; mail subscribers&nbsp;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2026.and more!<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you\u2019re ready to find your authentic voice and take action in the e &#8211; mail marketing and copywriting areas of your business, I invite you to block out 30 minutes to sit down with Tarzan and me in The Legacy Lounge to talk about all things voice and conscious messaging.<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Favorite quotes from this episode:<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cMy writing is what I will leave behind and how I\u2019m able to make an impact in my business.\u201d \u2014 <strong>Tarzan Kay<\/strong><\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThe first thing I want to say about voice is that everybody has one.\u201d \u2014 <strong>TK<\/strong><\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">\u201cYour voice is something that gets stronger with the more writing that you do.\u201d \u2014 <strong>TK<\/strong><\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">\u201cIt takes practice to allow your voice to shine through and come through in a way that feels effortless.\u201d \u2014 <strong>TK<\/strong><\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">\u201cE-mail is a humane space where you can really connect with people and build relationships.\u201d \u2014 <strong>TK<\/strong><\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">\u201cIf you\u2019re not nurturing your current subscribers, your list growth efforts are futile.\u201d \u2014 <strong>TK<\/strong><\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThe use of persuasion (in marketing) is an issue of social justice.\u201d \u2014 <strong>TK<\/strong><\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">\u201cWhen you use people\u2019s conditioning against them, you take away their ability to make conscious decisions.\u201d \u2014 <strong>TK<\/strong><\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">\u201cI always trust that the right people are going to show up at the right time for what they truly need.\u201d \u2014 <strong>Tiffany Neuman<\/strong><\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">\u201cE-mail is a great space for nerdy introverts.\u201d \u2014 <strong>TK<\/strong><\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">\u201cYou need the numbers to make sales. You don\u2019t need the numbers to make an impact.\u201d \u2014 <strong>TK<\/strong><\/span><\/p>\n<p><\/p>\n<p><strong>Links Mentioned In This Episode:<\/strong><\/p>\n<p><\/p>\n<p><span style=\"text-decoration: underline;\"><a href=\"https:\/\/tarzankayglobal.samcart.com\/referral\/masterclass\/Z83wz1lki1WjCd0Y\"><span style=\"font-weight: 400;\">Sign Up for the Tarzan\u2019s Small List, Big Profit Masterclass<\/span><\/a><\/span><\/p>\n<p><\/p>\n<p><span style=\"text-decoration: underline;\"><a href=\"https:\/\/tarzankay.com\"><span style=\"font-weight: 400;\">Learn more about Tarzan Kay<\/span><\/a><\/span><\/p>\n<p><\/p>\n<p><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.instagram.com\/tarzan_kay\/\"><span style=\"font-weight: 400;\">Follow Tarzan on Instagram<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Rate, Review, and Follow!&nbsp;<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">If you loved this episode, leave us a review.<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">And always make sure you\u2019re following the podcast so you never miss an episode. <\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/legacy-lounge-podcast-with-tiffany-neuman\/id1618299234%20https:\/\/podcasts.apple.com\/us\/podcast\/legacy-lounge-podcast-with-tiffany-neuman\/id1618299234\"><span style=\"font-weight: 400;\">Follow now!<\/span><\/a><\/span><\/p>\n\n\n<br>\n<br>\n\n\n\n<p class=\"has-text-align-center\"><strong>OTHER WAYS TO ENJOY THIS POST:<\/strong><\/p>\n\n\n\n<br>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--2\"><a class=\"wp-block-button__link\" href=\"https:\/\/tneuman.kartra.com\/page\/Roh46\" style=\"border-radius:63px\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>EMAIL ME NEW EPISODES<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons alignwide is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--3\"><a class=\"wp-block-button__link\" href=\"https:\/\/open.spotify.com\/episode\/4qlFRxaLYKDVhF6gvTDAyp\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON SPOTIFY<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--4\"><a class=\"wp-block-button__link\" href=\"https:\/\/music.amazon.com\/podcasts\/dddbc3e8-2190-4ca3-b820-14ebfcb8431a\/episodes\/cc291fdd-c477-4fd3-b064-70e763f4ce3f\/legacy-lounge-podcast-with-tiffany-neuman-legacy-leader-on-voice-tarzan-kay\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON AMAZON MUSIC<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons alignwide is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--5\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.stitcher.com\/show\/legacy-lounge-podcast-with-tiffany-neuman\/episode\/legacy-leader-on-voice-tarzan-kay-203785610\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON STITCHER<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--6\"><a class=\"wp-block-button__link\" href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9wb2RjYXN0cy5oZWxsb2F1ZGlvLmZtL3BvZGNhc3QvOTkxMTg3MDItM2MzYS00MGYwLTkyZjEtYjYxNTgzNDM3MmY3L0VnaHZVQmg3OEc\/episode\/ZWE5MWQyZDQtNTMxNS00ZDU5LWI1NDgtNGYwZDVkMTcwYjJiX0VnaHZVQmg3OEc?sa=X&amp;ved=0CAUQkfYCahcKEwj4veTj8L34AhUAAAAAHQAAAAAQAQ\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON GOOGLE<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons alignwide is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--7\"><a class=\"wp-block-button__link\" href=\"https:\/\/podcasts.apple.com\/us\/podcast\/legacy-leader-on-voice-tarzan-kay\/id1618299234?i=1000565318449\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON APPLE<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--8\"><a class=\"wp-block-button__link\" href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2022\/06\/Legacy_Lounge_Season_1_Episode_11_Transcription.docx.pdf\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">VIEW FULL TRANSCRIPTION<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u201cMy writing is what I will leave behind and how I\u2019m able to make an impact in my business.\u201d \u2014Tarzan Kay, Legacy Leader and E &#8211; mail Marketing Expert LISTEN TO THE EPISODE BELOW Read the full transcription. What do we mean when we talk about your \u201cvoice\u201d? Is it different from your \u201cbrand voice\u201d?&hellip; <a class=\"more-link\" href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-11\/\">Continue reading <span class=\"screen-reader-text\">Episode 11:  Legacy Leader on Voice: Tarzan Kay<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":4736,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-4647","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Episode 11: Legacy Leader on Voice: Tarzan Kay - Your Legacy Brand<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-11\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Episode 11: Legacy Leader on Voice: Tarzan Kay - Your Legacy Brand\" \/>\n<meta property=\"og:description\" content=\"\u201cMy writing is what I will leave behind and how I\u2019m able to make an impact in my business.\u201d \u2014Tarzan Kay, Legacy Leader and E &#8211; mail Marketing Expert LISTEN TO THE EPISODE BELOW Read the full transcription. 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Is it different from your \u201cbrand voice\u201d?&hellip; Continue reading Episode 11: Legacy Leader on Voice: Tarzan Kay\" \/>\n<meta property=\"og:url\" content=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-11\/\" \/>\n<meta property=\"og:site_name\" content=\"Your Legacy Brand\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-26T02:39:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-21T06:15:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2022\/05\/Ep-11.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Jave\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jave\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-11\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-11\/\"},\"author\":{\"name\":\"Jave\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#\/schema\/person\/0b3376dd95bb1edd35d17323de59b968\"},\"headline\":\"Episode 11: Legacy Leader on Voice: Tarzan Kay\",\"datePublished\":\"2022-05-26T02:39:55+00:00\",\"dateModified\":\"2022-06-21T06:15:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-11\/\"},\"wordCount\":721,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#organization\"},\"articleSection\":[\"Podcast\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-11\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-11\/\",\"url\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-11\/\",\"name\":\"Episode 11: Legacy Leader on Voice: Tarzan Kay - 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What do we mean when we talk about your \u201cvoice\u201d? 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