{"id":4649,"date":"2022-05-26T02:45:31","date_gmt":"2022-05-26T02:45:31","guid":{"rendered":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/?p=4649"},"modified":"2022-06-27T03:45:36","modified_gmt":"2022-06-27T03:45:36","slug":"episode-12","status":"publish","type":"post","link":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/","title":{"rendered":"Episode 12:  Voice: The Most Important Element of Your Brand"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u201cThe voice is the muscle of the soul.\u201d \u2014 <strong>Alfred Wolfsohn<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p style=\"text-align: center;\"><strong>LISTEN TO THE EPISODE BELOW<\/strong><\/p>\n<p>\u00a0<\/p>\n<p><iframe style=\"width: 100%; max-width: 900px; height: 35px; border: 0; overflow: hidden;\" src=\"https:\/\/podcasts.helloaudio.fm\/player?episodeId=87e551c1-3a73-4a4e-8074-b3bd1b107a6f&amp;code=EghvUBh78G&amp;simple=true\" height=\"35\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p>\u00a0<\/p>\n<p style=\"text-align: center;\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2022\/06\/Legacy-Lounge-Season-1_Episode-12_transcription.docx.pdf\"><em><strong>Read the full transcription<\/strong><\/em><\/a><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">One of the first and most influential things you notice about someone is their voice and how they use it to express themselves: their accent, mannerisms, gestures, phrases, cadence, and tone.<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">Our subconscious makes assumptions about these various pieces of information in seconds and whether we like it or not these assumptions tend to stick with us.\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">You might be asking yourself, \u201cOkay, but WHAT in the world does this have to do with branding, Tiffany?\u201d<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">Kind of everything, actually.<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re on a mission to create an authentic Legacy Brand that connects deeply and meaningfully with your audience, then you need a fantastic, reliable, totally unique &#8211; to &#8211; you brand voice!<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">Now I\u2019m sure you\u2019re thinking, \u201cBut, can\u2019t I just speak in my business the way I speak in real life?\u201d<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">Of course you can. All I want to do is help you further define your Brand Voice, which is all about finding that sweet spot between how you speak in your everyday life, and how you want to show up for your clients and audience.<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">Developing a brand voice will never take away from your originality! In fact, it will only enhance it.\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">And the truth is, you have a brand voice whether you\u2019re using it or not. So, why don\u2019t you start refining and using it so that you can truly stand out among the crowd?\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">Top thought leaders and even the entertainers you admire have honed their own brand voice \u2014 and whether you are aware of it or not, that\u2019s the main reason why we love them. They\u2019ve done the work to look inward to draw out their brand voice and use it consistently!\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">And in today\u2019s episode of The Legacy Lounge Podcast, we are diving into how you can develop your brand voice too! Here\u2019s what I\u2019m covering today \u2014 all within the span of 25 minutes:\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">My tried and true 5 Steps to Define Your Brand Voice<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The actual definition of brand voice<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What it takes to create an outstanding brand voice.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Why brand voice can help you stand out and save you time<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How brand voice can help you increase your sales and engagement<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The number one mistake entrepreneurs make when it comes to their brand voice, and how to avoid it!<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The important step that I insist everyone take when creating their Legacy Brand<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2026and some controversial opinions from yours truly (don\u2019t worry they\u2019re all related to branding!)<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Get out your pen and paper \u2014 this is one where you\u2019re going to want to take notes \u2014 and tune in to learn about how to start defining (or refining) your brand voice now! And remember to tune in to the next episode where I will walk you through the Seven Elements of the Legacy Brand voice to help you truly fine tune your brand voice!<\/span><\/p>\n<p>\u00a0<\/p>\n<p><strong>Favorite quotes from this episode:\u00a0<\/strong><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cSimply put, your brand voice is the way your brand sounds.\u201d \u2014 <strong>Tiffany Neuman<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cYour brand voice is much more important than your visual brand.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cJust like a logo, your brand voice is a facet of your brand\u2019s unique personally. It helps your brand stand out rather than blend in.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cHaving a unique brand voice matters because it makes all of your communications memorable and recognizable to the audience that you serve.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cDefining your brand voice is all about finding that sweet spot between how you speak and how you show up for your audience.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cWhen it\u2019s done right, a brand voice has the power to tell you everything you need to know about a brand, quickly, and to make a lasting first impression.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cBeing a broken record is actually a good thing.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cYou have to have consistency in the way you communicate.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cHaving a brand voice is about using language to create a bridge between you and your audience. The point of a brand voice is not just to sell, but to inspire, motivate, and empower your audience to make decisions.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cDon\u2019t force yourself to adopt phrases and tones of voice that don\u2019t feel right for you, especially if everyone else in your niche is using them.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cIf you\u2019re only speaking to one person, you\u2019re not really speaking to anyone.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cDo market research. Don\u2019t skip this step.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cTell your inner critic to chill. Tell her that she\u2019s done her job and you\u2019ll call her when needed.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">\u201cThere\u2019s room and space for empowering and impactful thought leaders to rise up.\u201d \u2014 <strong>TN<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><strong>Links Mentioned In This Episode:<\/strong><\/p>\n<p>\u00a0<\/p>\n<p><a href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/legacy-brand-foundations\/\"><span style=\"font-weight: 400;\">Learn more about Legacy Brand Foundations\u00a0<\/span><\/a><\/p>\n<p><a href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/earlybird\/\"><span style=\"font-weight: 400;\">Early Bird registration for the next Legacy Brand Foundations Cohort<\/span><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/tiffanyneumancreative\/\"><span style=\"font-weight: 400;\">Connect with Tiffany on Instagram<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Rate, Review, and Follow on Your Favorite Platform!<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">If you loved this episode, <\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/legacy-lounge-podcast-with-tiffany-neuman\/id1618299234\"><span style=\"font-weight: 400;\">leave us a review<\/span><\/a><\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">And always make sure you\u2019re following the podcast so you never miss an episode. <\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/legacy-lounge-podcast-with-tiffany-neuman\/id1618299234%20https:\/\/podcasts.apple.com\/us\/podcast\/legacy-lounge-podcast-with-tiffany-neuman\/id1618299234\"><span style=\"font-weight: 400;\">Follow now!<\/span><\/a><\/span><\/p>\n\n\n<br>\n<br>\n\n\n\n<p class=\"has-text-align-center\"><strong>OTHER WAYS TO ENJOY THIS POST:<\/strong><\/p>\n\n\n\n<br>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--2\"><a class=\"wp-block-button__link\" href=\"https:\/\/tneuman.kartra.com\/page\/Roh46\" style=\"border-radius:63px\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>EMAIL ME NEW EPISODES<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons alignwide is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--3\"><a class=\"wp-block-button__link\" href=\"https:\/\/open.spotify.com\/episode\/2jVtwQCXdBNxwq9h8odnnT\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON SPOTIFY<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--4\"><a class=\"wp-block-button__link\" href=\"https:\/\/music.amazon.com\/podcasts\/dddbc3e8-2190-4ca3-b820-14ebfcb8431a\/episodes\/2b428914-08dd-40e3-8196-9fe9013544e1\/legacy-lounge-podcast-with-tiffany-neuman-voice-the-most-important-element-of-your-brand\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON AMAZON MUSIC<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons alignwide is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--5\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.stitcher.com\/show\/legacy-lounge-podcast-with-tiffany-neuman\/episode\/voice-the-most-important-element-of-your-brand-204001154\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON STITCHER<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--6\"><a class=\"wp-block-button__link\" href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9wb2RjYXN0cy5oZWxsb2F1ZGlvLmZtL3BvZGNhc3QvOTkxMTg3MDItM2MzYS00MGYwLTkyZjEtYjYxNTgzNDM3MmY3L0VnaHZVQmg3OEc\/episode\/ODdlNTUxYzEtM2E3My00YTRlLTgwNzQtYjNiZDFiMTA3YTZmX0VnaHZVQmg3OEc?sa=X&amp;ved=0CAUQkfYCahcKEwiI8-zr8r34AhUAAAAAHQAAAAAQAQ\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON GOOGLE<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons alignwide is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--7\"><a class=\"wp-block-button__link\" href=\"https:\/\/podcasts.apple.com\/us\/podcast\/voice-the-most-important-element-of-your-brand\/id1618299234?i=1000566203680\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON APPLE<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--8\"><a class=\"wp-block-button__link\" href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2022\/06\/Legacy-Lounge-Season-1_Episode-12_transcription.docx.pdf\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">VIEW FULL TRANSCRIPTION<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u201cThe voice is the muscle of the soul.\u201d \u2014 Alfred Wolfsohn \u00a0 LISTEN TO THE EPISODE BELOW \u00a0 \u00a0 Read the full transcription \u00a0 One of the first and most influential things you notice about someone is their voice and how they use it to express themselves: their accent, mannerisms, gestures, phrases, cadence, and tone.&hellip; <a class=\"more-link\" href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/\">Continue reading <span class=\"screen-reader-text\">Episode 12:  Voice: The Most Important Element of Your Brand<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":4787,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-4649","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Episode 12: Voice: The Most Important Element of Your Brand - Your Legacy Brand<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Episode 12: Voice: The Most Important Element of Your Brand - Your Legacy Brand\" \/>\n<meta property=\"og:description\" content=\"\u201cThe voice is the muscle of the soul.\u201d \u2014 Alfred Wolfsohn \u00a0 LISTEN TO THE EPISODE BELOW \u00a0 \u00a0 Read the full transcription \u00a0 One of the first and most influential things you notice about someone is their voice and how they use it to express themselves: their accent, mannerisms, gestures, phrases, cadence, and tone.&hellip; Continue reading Episode 12: Voice: The Most Important Element of Your Brand\" \/>\n<meta property=\"og:url\" content=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/\" \/>\n<meta property=\"og:site_name\" content=\"Your Legacy Brand\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-26T02:45:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-27T03:45:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2022\/05\/Copy-of-Tiffany-Podcast-thumbnails-10-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Jave\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jave\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/\"},\"author\":{\"name\":\"Jave\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#\/schema\/person\/0b3376dd95bb1edd35d17323de59b968\"},\"headline\":\"Episode 12: Voice: The Most Important Element of Your Brand\",\"datePublished\":\"2022-05-26T02:45:31+00:00\",\"dateModified\":\"2022-06-27T03:45:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/\"},\"wordCount\":887,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#organization\"},\"articleSection\":[\"Podcast\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/\",\"url\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/\",\"name\":\"Episode 12: Voice: The Most Important Element of Your Brand - Your Legacy Brand\",\"isPartOf\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#website\"},\"datePublished\":\"2022-05-26T02:45:31+00:00\",\"dateModified\":\"2022-06-27T03:45:36+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Episode 12: Voice: The Most Important Element of Your Brand\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#website\",\"url\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/\",\"name\":\"Your Legacy Brand\",\"description\":\"Create something that will live forever\",\"publisher\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#organization\",\"name\":\"Your Legacy Brand\",\"url\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2021\/12\/Your-Legacy-Brand-Logo-COLOR.png\",\"contentUrl\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2021\/12\/Your-Legacy-Brand-Logo-COLOR.png\",\"width\":2000,\"height\":521,\"caption\":\"Your Legacy Brand\"},\"image\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#\/schema\/person\/0b3376dd95bb1edd35d17323de59b968\",\"name\":\"Jave\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/8396b7296dd47a4f6885a35a68234f03d216d8a95b1a8484ee5f8f2e035dd881?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/8396b7296dd47a4f6885a35a68234f03d216d8a95b1a8484ee5f8f2e035dd881?s=96&d=mm&r=g\",\"caption\":\"Jave\"},\"url\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/author\/jave\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Episode 12: Voice: The Most Important Element of Your Brand - Your Legacy Brand","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/","og_locale":"en_US","og_type":"article","og_title":"Episode 12: Voice: The Most Important Element of Your Brand - Your Legacy Brand","og_description":"\u201cThe voice is the muscle of the soul.\u201d \u2014 Alfred Wolfsohn \u00a0 LISTEN TO THE EPISODE BELOW \u00a0 \u00a0 Read the full transcription \u00a0 One of the first and most influential things you notice about someone is their voice and how they use it to express themselves: their accent, mannerisms, gestures, phrases, cadence, and tone.&hellip; Continue reading Episode 12: Voice: The Most Important Element of Your Brand","og_url":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/","og_site_name":"Your Legacy Brand","article_published_time":"2022-05-26T02:45:31+00:00","article_modified_time":"2022-06-27T03:45:36+00:00","og_image":[{"width":1080,"height":1080,"url":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2022\/05\/Copy-of-Tiffany-Podcast-thumbnails-10-1.png","type":"image\/png"}],"author":"Jave","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Jave","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/#article","isPartOf":{"@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/"},"author":{"name":"Jave","@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#\/schema\/person\/0b3376dd95bb1edd35d17323de59b968"},"headline":"Episode 12: Voice: The Most Important Element of Your Brand","datePublished":"2022-05-26T02:45:31+00:00","dateModified":"2022-06-27T03:45:36+00:00","mainEntityOfPage":{"@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/"},"wordCount":887,"commentCount":0,"publisher":{"@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#organization"},"articleSection":["Podcast"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/","url":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/","name":"Episode 12: Voice: The Most Important Element of Your Brand - Your Legacy Brand","isPartOf":{"@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#website"},"datePublished":"2022-05-26T02:45:31+00:00","dateModified":"2022-06-27T03:45:36+00:00","breadcrumb":{"@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-12\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/"},{"@type":"ListItem","position":2,"name":"Episode 12: Voice: The Most Important Element of Your Brand"}]},{"@type":"WebSite","@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#website","url":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/","name":"Your Legacy Brand","description":"Create something that will live forever","publisher":{"@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#organization","name":"Your Legacy Brand","url":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#\/schema\/logo\/image\/","url":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2021\/12\/Your-Legacy-Brand-Logo-COLOR.png","contentUrl":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2021\/12\/Your-Legacy-Brand-Logo-COLOR.png","width":2000,"height":521,"caption":"Your Legacy Brand"},"image":{"@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#\/schema\/person\/0b3376dd95bb1edd35d17323de59b968","name":"Jave","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/8396b7296dd47a4f6885a35a68234f03d216d8a95b1a8484ee5f8f2e035dd881?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8396b7296dd47a4f6885a35a68234f03d216d8a95b1a8484ee5f8f2e035dd881?s=96&d=mm&r=g","caption":"Jave"},"url":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/author\/jave\/"}]}},"_links":{"self":[{"href":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-json\/wp\/v2\/posts\/4649","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-json\/wp\/v2\/comments?post=4649"}],"version-history":[{"count":39,"href":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-json\/wp\/v2\/posts\/4649\/revisions"}],"predecessor-version":[{"id":5261,"href":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-json\/wp\/v2\/posts\/4649\/revisions\/5261"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-json\/wp\/v2\/media\/4787"}],"wp:attachment":[{"href":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-json\/wp\/v2\/media?parent=4649"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-json\/wp\/v2\/categories?post=4649"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-json\/wp\/v2\/tags?post=4649"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}