{"id":5456,"date":"2022-07-18T05:56:27","date_gmt":"2022-07-18T05:56:27","guid":{"rendered":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/?p=5456"},"modified":"2022-07-19T05:20:40","modified_gmt":"2022-07-19T05:20:40","slug":"episode-17","status":"publish","type":"post","link":"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-17\/","title":{"rendered":"Episode 17:  Legacy Leader on Values: Karen Sergeant"},"content":{"rendered":"<p style=\"text-align: center;\">\u201cIf your values aren\u2019t helping you make a decision, they probably haven\u2019t been refined enough.\u201d \u2014&nbsp;<strong>Karen Segeant<\/strong><\/p>\n<p><\/p>\n<p style=\"text-align: center;\"><strong>LISTEN TO THE EPISODE BELOW<\/strong><\/p>\n<p><iframe style=\"width: 100%; max-width: 900px; height: 35px; border: 0; overflow: hidden;\" src=\"https:\/\/podcasts.helloaudio.fm\/player?episodeId=e3711f1d-7a0f-4de5-8501-1bf8dfce9ee6&amp;code=EghvUBh78G&amp;simple=true\" height=\"35\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p><\/p>\n<p style=\"text-align: center;\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2022\/07\/Legacy-Lounge_Season-1_Episode-17_Transription.docx.pdf\"><em><strong>Read the full transcription.<\/strong><\/em><\/a><\/span><\/p>\n<p><\/p>\n<p>Decision fatigue is real, and here\u2019s why:&nbsp;<\/p>\n<p><\/p>\n<p>The average adult makes 35,000 decisions every day.&nbsp;<\/p>\n<p><\/p>\n<p>Now, factor in the life and daily choices presented to an entrepreneur or business leader. I\u2019m sure that the average soars upward by the thousands.&nbsp;<\/p>\n<p><\/p>\n<p>And if we\u2019re making 35,000 decisions everyday, that means we\u2019re presented with at least 70,000 choices.&nbsp;<\/p>\n<p><\/p>\n<p>Woah, that\u2019s a lot. Some might even say overwhelming.&nbsp;<\/p>\n<p><\/p>\n<p>That\u2019s true, but\u2026what if there was a way to make more decisions with ease and certainty? The kind of decision making power that leads your life and business to new heights and opportunities? The kind of choice elimination that zeroes in on the big dreams and visions you have for your future?&nbsp;<\/p>\n<p><\/p>\n<p>My friend and client, Karen Sergeant recently sat down in The (virtual) Legacy Lounge with me to talk all about how clearly defined business values can make a huge impact on our decision making abilities and the trajectory of our business growth.&nbsp;<\/p>\n<p><\/p>\n<p>Karen is a Team Growth Strategist and COO who helps business owners survive their growth spurts, grow their teams, and cultivate a strong culture based on consent and accountability.<\/p>\n<p><\/p>\n<p>For 25 years, she jas guided teams through high stakes, high uncertainty situations, from counterterrorism operations in Afghanistan to software project management at the dawn of the Internet boom. And, as a COO, she\u2019s helped clients achieve seven figure launches, roll out new product lines, architect full team reorgs, and build strong equity centered business practices.<\/p>\n<p><\/p>\n<p>When it comes to making decisions in business, Karen is an expert. And in our 20 \u2013 minute conversation, we covered a lot of ground:<\/p>\n<p><\/p>\n<ul>\n<li aria-level=\"1\">Exactly how Karen developed her own values and how they\u2019re serving her business and her clients today<\/li>\n<li aria-level=\"1\">Why having clearly defined values can help you make better decisions and build better teams<\/li>\n<li aria-level=\"1\">An unexpected method for defining your brand values<\/li>\n<li aria-level=\"1\">Why your values should challenge you and \u201ccramp your style\u201d<\/li>\n<li aria-level=\"1\">How your values are impacting your team\u2019s ability to do their jobs<\/li>\n<li aria-level=\"1\">How your values make a bigger difference in the world than you may realize&nbsp;<\/li>\n<li aria-level=\"1\">The #1 values mistake to avoid: performative values<\/li>\n<li aria-level=\"1\">Tips on how to create values that are inclusive and in alignment with who you want to call in<\/li>\n<li aria-level=\"1\">\u2026and so much more!<\/li>\n<\/ul>\n<p>After listening to this episode, I hope that you will be inspired to live out your values in your life and business!<\/p>\n<p><\/p>\n<p>And if you feel like you need a little more support in building your brand foundations and establishing clear values, the early bird application is open for my next cohort of the Legacy Brand Foundations program\u2014we start in September and I\u2019d love to have you there.<\/p>\n<p><\/p>\n<p><strong>Favorite quotes from this episode:&nbsp;<\/strong><\/p>\n<p><\/p>\n<p>&nbsp;\u201cI\u2019m especially looking to see if you value the folks who are in your org chart helping you out\u201d \u2014&nbsp;<strong>Karen Sergeant<\/strong><\/p>\n<p><\/p>\n<p>\u201cI want to know that the values that you\u2019re putting out there that are client facing are also team facing.\u201d \u2014&nbsp;<strong>KS<\/strong><\/p>\n<p><\/p>\n<p>\u201cIf your values aren\u2019t helping you make a decision, they probably haven\u2019t been refined enough.\u201d \u2014&nbsp;<strong>KS<\/strong><\/p>\n<p><\/p>\n<p>\u201cYour values should really rule things out and rule things in.\u201d \u2014&nbsp;<strong>KS<\/strong><\/p>\n<p><\/p>\n<p>\u201cPeople perform in the context that you\u2019ve set for them.\u201d \u2014&nbsp;<strong>KS<\/strong><\/p>\n<p><\/p>\n<p>\u201cWe have to tackle systems before we get into nitpicking somebody\u2019s performance.\u201d \u2014&nbsp;<strong>KS<\/strong><\/p>\n<p><\/p>\n<p>\u201cDon\u2019t talk about your values and then turn around and shove three weeks of work into three days\u201d \u2014&nbsp;<strong>KS<\/strong><\/p>\n<p><\/p>\n<p><strong>Links Mentioned In This Episode:<\/strong><\/p>\n<p><\/p>\n<ul>\n<li aria-level=\"1\">More episodes on developing your Brand Values:\n<ul>\n<li aria-level=\"2\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-15\/\">Episode 15: The Truth About Core Values In Business<\/a><\/span><\/li>\n<li aria-level=\"2\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-16\/\">Episode 16: How To Create Your Legacy Making Value Statement<\/a><\/span><\/li>\n<\/ul>\n<\/li>\n<li aria-level=\"1\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/karensergeant.com\/about\/\">View Karen Sergeant\u2019s full list of values on her website.<\/a><\/span>&nbsp;<\/li>\n<li aria-level=\"1\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.instagram.com\/karen.sergeant\/\">Connect with Karen on Instagram<\/a><\/span><\/li>\n<li aria-level=\"1\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/legacy-brand-foundations-waitlist\/\">Learn more about Legacy Brand Foundations&nbsp;<\/a><\/span><\/li>\n<li aria-level=\"1\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/earlybird\/\">Early Bird application for the next Legacy Brand Foundations cohort<\/a><\/span><\/li>\n<li aria-level=\"1\">Rate, Review, and Follow on Your Favorite Platform!<\/li>\n<\/ul>\n<p>If you loved this episode,&nbsp;<span style=\"text-decoration: underline;\"><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/legacy-lounge-podcast-with-tiffany-neuman\/id1618299234\">leave us a review<\/a><\/span>.<\/p>\n<p><\/p>\n<p>And always make sure you\u2019re following the podcast so you never miss an episode.&nbsp;<span style=\"text-decoration: underline;\"><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/legacy-lounge-podcast-with-tiffany-neuman\/id1618299234%20https:\/\/podcasts.apple.com\/us\/podcast\/legacy-lounge-podcast-with-tiffany-neuman\/id1618299234\">Follow now!<\/a><\/span><\/p>\n\n\n<br>\n<br>\n\n\n\n<p class=\"has-text-align-center\"><strong>OTHER WAYS TO ENJOY THIS POST:<\/strong><\/p>\n\n\n\n<br>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--2\"><a class=\"wp-block-button__link\" href=\"https:\/\/tneuman.kartra.com\/page\/Roh46\" style=\"border-radius:63px\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>EMAIL ME NEW EPISODES<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons alignwide is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--3\"><a class=\"wp-block-button__link\" href=\"https:\/\/open.spotify.com\/episode\/48LkT5Pf4M6QMiv9bfqC1A\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON SPOTIFY<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--4\"><a class=\"wp-block-button__link\" href=\"https:\/\/music.amazon.com\/podcasts\/dddbc3e8-2190-4ca3-b820-14ebfcb8431a\/episodes\/c6264eb3-3f03-4712-8178-053157dc24d5\/legacy-lounge-podcast-with-tiffany-neuman-legacy-leader-on-values-karen-sergeant\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON AMAZON MUSIC<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons alignwide is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--5\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.stitcher.com\/show\/legacy-lounge-podcast-with-tiffany-neuman\/episode\/legacy-leader-on-values-karen-sergeant-204957489\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON STITCHER<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--6\"><a class=\"wp-block-button__link\" href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9wb2RjYXN0cy5oZWxsb2F1ZGlvLmZtL3BvZGNhc3QvOTkxMTg3MDItM2MzYS00MGYwLTkyZjEtYjYxNTgzNDM3MmY3L0VnaHZVQmg3OEc\/episode\/ZTM3MTFmMWQtN2EwZi00ZGU1LTg1MDEtMWJmOGRmY2U5ZWU2X0VnaHZVQmg3OEc?sa=X&amp;ved=0CAUQkfYCahcKEwiA15Hf34H5AhUAAAAAHQAAAAAQAQ\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON GOOGLE<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons alignwide is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--7\"><a class=\"wp-block-button__link\" href=\"https:\/\/podcasts.apple.com\/us\/podcast\/legacy-leader-on-values-karen-sergeant\/id1618299234?i=1000570263791\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">LISTEN ON APPLE<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 has-custom-font-size is-style-outline has-extra-small-font-size is-style-outline--8\"><a class=\"wp-block-button__link\" href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2022\/07\/Legacy-Lounge_Season-1_Episode-17_Transription.docx.pdf\" style=\"border-radius:65px\" target=\"_blank\" rel=\"noreferrer noopener\">VIEW FULL TRANSCRIPTION<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u201cIf your values aren\u2019t helping you make a decision, they probably haven\u2019t been refined enough.\u201d \u2014&nbsp;Karen Segeant LISTEN TO THE EPISODE BELOW Read the full transcription. Decision fatigue is real, and here\u2019s why:&nbsp; The average adult makes 35,000 decisions every day.&nbsp; Now, factor in the life and daily choices presented to an entrepreneur or business&hellip; <a class=\"more-link\" href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-17\/\">Continue reading <span class=\"screen-reader-text\">Episode 17:  Legacy Leader on Values: Karen Sergeant<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":5469,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-5456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Episode 17: Legacy Leader on Values: Karen Sergeant - Your Legacy Brand<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-17\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Episode 17: Legacy Leader on Values: Karen Sergeant - Your Legacy Brand\" \/>\n<meta property=\"og:description\" content=\"\u201cIf your values aren\u2019t helping you make a decision, they probably haven\u2019t been refined enough.\u201d \u2014&nbsp;Karen Segeant LISTEN TO THE EPISODE BELOW Read the full transcription. Decision fatigue is real, and here\u2019s why:&nbsp; The average adult makes 35,000 decisions every day.&nbsp; Now, factor in the life and daily choices presented to an entrepreneur or business&hellip; Continue reading Episode 17: Legacy Leader on Values: Karen Sergeant\" \/>\n<meta property=\"og:url\" content=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-17\/\" \/>\n<meta property=\"og:site_name\" content=\"Your Legacy Brand\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-18T05:56:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-19T05:20:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/wp-content\/uploads\/2022\/07\/Copy-of-Tiffany-Podcast-thumbnails-3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Jave\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jave\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-17\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-17\/\"},\"author\":{\"name\":\"Jave\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#\/schema\/person\/0b3376dd95bb1edd35d17323de59b968\"},\"headline\":\"Episode 17: Legacy Leader on Values: Karen Sergeant\",\"datePublished\":\"2022-07-18T05:56:27+00:00\",\"dateModified\":\"2022-07-19T05:20:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-17\/\"},\"wordCount\":755,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/#organization\"},\"articleSection\":[\"Podcast\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-17\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-17\/\",\"url\":\"https:\/\/yourlegacybrand.com\/wordpress\/staging\/podcast\/episode-17\/\",\"name\":\"Episode 17: Legacy Leader on Values: Karen Sergeant - 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