Less really can be more!   Flashback to the end of 2024… the year ended with me feeling pressure.   You know, that low-key anxiety

I’ll start by getting one of my unpopular opinions out right away: You don’t need to go viral to be seen.   Visibility does matter.

A woman recently came to me and asked if I could help her create a new logo. Of course I could… But here’s what I

Do you ever wonder if your story really matters?   You’re not alone. So many clients come to me feeling like their story isn’t “dramatic”

Have you ever felt like you’ve done all the things—updated your website, rewritten your IG bio (for the 17th time), even tried templates, copywriters, coaches…

There’s something sacred about Walden Pond.   It’s where Ralph Waldo Emerson and Henry Thoreau wrote about simplicity, truth, and legacy.   It’s also where

There’s so much pressure in the online space to always be producing.   Always posting. Always promoting. Always on.   But here’s what I’ve found…

Most people think branding is about standing out.   But what if it’s actually about stripping things away?   In this week’s episode, I’m sharing

Did you know that only 2% of women-owned businesses ever hit seven figures.   Let that sink in for a minute.   Now ask yourself: