“A great leader is one who knows the way, goes the way, and shows the way.” — John C. Maxwell

 

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I’m definitely into the idea of manifestation and believe that like attracts like. 

But what I’m not into is the idea of just sitting on the couch and meditating on business success will make it a reality.

To achieve business success and make an impact on the world you need to take action.

And most importantly? You need a strategy. 

And in my opinion the most important strategy you can have? Of course, it’s a brand strategy!

Not just any brand strategy, but a thought leadership brand strategy. 

I can hear you asking, “But why?”

I’m giving you 10 whole reasons why you need a thought leadership brand now more than ever before in this episode of The Legacy Lounge podcast! We’re covering all of these topics and more: 

  • My very favorite reason why you need a thought leadership brand, like yesterday! 
  • The two habits that will help you become relatable as a thought leader 
  • Why the word control isn’t always a bad thing, especially when it comes to your brand
  • How a thought leadership brand can give you hours of your time back
  • Another, much more powerful, way to think about your brand
  • …and so much more!

My hope is that this episode will get you excited about your brand strategy and where your brand could take you! Stay tuned in for the next episode where I share the actual steps to developing your own thought leader brand that becomes your legacy!

Favorite quotes from this episode:

“You will stay unknown unless you have a strategy to get people’s attention.” — Tiffany Neuman

“Positioning yourself as a thought leader should be a goal to establish yourself as an authority and create name recognition” — TN

“You can’t just show up and post or share your brand story, you also have to provide the value.” — TN

“When you nourish relationships with the right people, you open up doors for positive interactions.” — TN

“The fun part of creating a brand is you get to create your own rules.” — TN

“When you don’t have an aligned brand, people will create their own perceptions, making it harder for you to build a true relationship with them.” — TN

“Consistency is critical.” — TN

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